Write billion-dollar ads in 15 minutes

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Hey rebel solopreneurs 🦸‍♀️🦸‍♂️

Most creators think ad writing requires creative genius.

Years at an agency. A portfolio of billion-dollar campaigns. Some magical gift for persuasion you either have or don't.

That's not true.

Here's what actually works: A 3-step framework (Identify Gain → Name Pain → Overcome Objections) that turns your AI sidekick into a creative ad partner. Professional ad copy in 15 minutes instead of 6 hours staring at blank pages.

⛳️ Why this works

Before you launch any product or service, you need ads that actually convert.

Without them? People scroll past. They don't understand the value. They don't care enough to click. Your offer dies in obscurity.

Manual ad writing? Hours of agonizing over every word. "Is this benefit compelling enough? Does this headline grab attention? Am I being too clever or not clever enough?"

Here's the thing...

Ad writing is like building a bridge.

Most creators start with the middle. Jump straight to writing headlines and body copy. Clever wordplay. Creative metaphors. Looks impressive.

But the bridge collapses.

Why? They skipped the foundation. They didn't identify what makes the product valuable. They didn't show why alternatives fail. They didn't address why people hesitate.

The 3-step ad framework works like a construction blueprint. First you identify the gain (show why having the product is great). Then you name the pain (show why not having it is bad). Finally you overcome objections (address why people still hesitate).

When you follow the steps in order, your AI sidekick doesn't just spit out generic copy. It builds persuasive ads systematically. Feature by feature. Benefit by benefit. Objection by objection.

Turns out, systematic beats staring at blank pages every time. BAM.

Let's see how Marcus figured this out...

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Marcus runs a SaaS company.

But here's his problem. He needs ads for his product launch next week. Email ads. Social ads. Landing page copy.

He's written exactly zero ads in his life.

His options? Hire an agency for $5,000. Spend 6 hours trying to figure it out himself. Or skip ads entirely and hope word-of-mouth works.

None of those sound great.

Then Marcus found something. A framework from an adman who's written for Burger King, Siemens, and Michelin. A 3-step system that works for any product.

Changed everything.

Marcus opened ChatGPT/Claude (his AI sidekick).

He needed ads that persuade. Not just describe features. Actually convince people to buy.

But wait. Where do you even start?

Features? Benefits? Headlines? How do you know what angle works?

He had no clue.

Every blank page felt like staring into a void. Type something. Delete. Type something else. Still sounds weak.

Here's what he discovered...

You don't start with headlines or clever copy. You start with a systematic breakdown.

First identify the gain (why having it is great). Then name the pain (why not having it is bad). Finally overcome objections (why people still hesitate).

Each step builds on the last. Like construction. Foundation first. Then structure. Then finishing touches.

Marcus decided to follow these steps:

Step 1: Identify the gain with his AI sidekick

Step 2: Name the pain by analyzing alternatives

Step 3: Overcome objections with emotional angles

Step 1: Identify the gain with his AI sidekick

Marcus stares at his product features list.

"Automated reporting. Real-time analytics. Custom dashboards."

Okay. So what? Why should anyone care?

Features mean nothing if you can't show how they improve someone's life. That's what his AI sidekick is for.

Here's what he tried...

The features to benefits prompt

List all the features of [Product/Service]. Be specific. Write like an expert. Use short bullet points.

His AI sidekick returned a clean list of every feature.

Then Marcus ran the next prompt...

List the benefits of each feature. For each benefit, give an example of a specific situation in which it improves the user's life.

Boom. Now each feature had a real-world scenario attached.

"Automated reporting saves 5 hours per week that you'd spend copying data into spreadsheets."

That's something people can actually picture. Not just "automated reporting" in the abstract.

Marcus had his benefits. But benefits aren't ads yet. He needed headlines that hook attention.

Here's what he tried...

The headline generator prompt

Write some print ad headlines that highlight the benefit [Benefit] of [Product/Service].
For example, [Example].

His AI sidekick generated 8 headline options. Most were boring. But one stood out.

Marcus kept going. He wanted something more creative. More surprising.

He tried the "List & Twist" technique...

The obvious list prompt

Write a list of obvious things about [feature, attribute, task]

Then he added the twist...

The unexpected twist prompt

Add 5 more items to the list that are an unexpected twist but still relevant. Borrow from the comedic rule of 3.

His AI sidekick created a packing list for vacation. Normal stuff at first.

Then boom. A massive library of 10,000 books at the end.

That's the gain. Show why having the product is amazing.

Step 1 complete.

Step 2: Name the pain by analyzing alternatives

Marcus had shown why his product is great.

But that's only half the story. Now he needed to show why NOT having it is bad.

Here's the problem. Most people already have alternatives. They're using spreadsheets. They're doing things manually. They're getting by.

Why should they switch?

Marcus needed to make those alternatives look painful.

Here's what he tried...

The alternatives analysis prompt

What are the alternatives to buying a [Product/Service]? Use bullet points. Give a short and concise answer.

His AI sidekick listed 5 common alternatives people use instead of his product.

Then Marcus flipped it...

The disadvantages breakdown prompt

List the disadvantages of each alternative.

Now each alternative looked terrible. Time-consuming. Error-prone. Expensive in hidden ways.

But Marcus wanted headlines. Not just lists.

He tried combining disadvantages with idioms to make them memorable...

The idiom finder prompt

Give me 5 idioms related to [Topic].

Then combined them...

The disadvantage headline prompt

Write some print ad headlines by combining the disadvantages and idioms.

His AI sidekick generated headlines like "Don't let manual reporting become your Achilles' heel" and "Stop throwing good money after bad on outdated systems."

That's the pain. Show why alternatives are awful.

Step 2 complete.

Step 3: Overcome objections with emotional angles

Marcus had the gain (why his product is great) and the pain (why alternatives suck).

But here's the thing. Some people still won't buy.

They know the benefits. They understand the pain. But they hesitate.

Why? Emotional objections.

"I like doing it manually. It feels more personal." "I'm worried about data security." "Change is scary."

Marcus needed to address these head-on.

Here's what he tried...

The customer perspective prompt

You're a person who knows about [Product/Service] but you still [Objection]. Explain why you're doing that. Use bullet points. Write like a human.

His AI sidekick explained the emotional reasons people stick with old methods. Not logical reasons. Emotional ones.

"I like the control of doing it myself. Software feels impersonal."

Okay. So it's not about features. It's about feelings.

Marcus tried a different angle. Connect to something bigger than just convenience...

The higher cause prompt

What is the impact of [Product/Service] on [Higher Cause]?

His AI sidekick connected his product to work-life balance, team morale, business sustainability.

Now Marcus had a conflict. People love the control of manual work. But manual work destroys work-life balance.

That's gold. A good ad needs conflict.

Here's what he tried...

The visual description prompt

Can you describe a photograph of a [Problem]?

His AI sidekick described a powerful visual showing the conflict. Marcus could use this for image generation or as creative direction.

Then he combined objection + higher cause into headlines...

The conflict headline prompt

Write some print ad headlines by combining an [Objection] with [Higher Cause].

His AI sidekick generated headlines that acknowledged the emotional objection while pointing to a bigger purpose.

"Love the hands-on control? Your team deserves you at full energy, not buried in spreadsheets."

That's how you overcome objections. Acknowledge the emotion. Then reframe toward something bigger.

Step 3 complete.

Bonus: The before/after finisher

Marcus had everything. Gain. Pain. Objections handled.

But he wanted one more angle. Before/after comparisons always work.

Here's what he tried...

The before/after inspiration prompt

What before and after comparison could underline [Product/Service] benefit?

His AI sidekick suggested 5 comparison angles.

Then Marcus asked for a creative twist...

The rhyme finisher prompt

Write a rhymed poem about this.

His AI sidekick turned the before/after into a memorable rhyming tagline he could use in ads.

Done.

🏆 Marcus's results after 3 weeks

Before:

• Avoided writing ads because it felt overwhelming and required creative genius

• Spent 6 hours writing one email ad that converted at 0.8%

• Hired agencies for $5,000 per campaign with mixed results

• Launched products with weak copy that didn't explain value clearly

After:

• Generated complete ad campaigns (email, social, landing page) in 15 minutes

• Email ad conversion jumped from 0.8% to 2.4%

• Saved $5,000 per launch by handling ads in-house

• Created multiple ad variations to test different angles systematically

His process now:

1. Run features-to-benefits analysis (3 minutes)

2. Generate gain-focused headlines and creative angles (5 minutes)

3. Identify pain points and create disadvantage headlines (4 minutes)

4. Address objections with conflict-based angles (3 minutes)

Total time: 15 minutes. Not 6 hours of creative struggle.

His AI sidekick handles the systematic breakdown and ideation in minutes. BAM.

🧩 Your turn

Copy the 14 prompts below into your AI sidekick.

Replace the placeholders with your product/service details.

Run them in order: Identify Gain (prompts 1-5) → Name Pain (prompts 6-8) → Overcome Objections (prompts 9-12) → Before/After (prompts 13-14).

STEP 1: IDENTIFY THE GAIN

The features list prompt

List all the features of [Product/Service]. Be specific. Write like an expert. Use short bullet points.

The benefits breakdown prompt

List the benefits of each feature. For each benefit, give an example of a specific situation in which it improves the user's life.

The headline generator prompt

Write some print ad headlines that highlight the benefit [Benefit] of [Product/Service].
For example, [Example].

The obvious list prompt

Write a list of obvious things about [feature, attribute, task]

The unexpected twist prompt

Add 5 more items to the list that are an unexpected twist but still relevant. Borrow from the comedic rule of 3.

STEP 2: NAME THE PAIN

The alternatives analysis prompt

What are the alternatives to buying a [Product/Service]? Use bullet points. Give a short and concise answer.

The disadvantages breakdown prompt

List the disadvantages of each alternative.

The idiom finder prompt

Give me 5 idioms related to [Topic].

The disadvantage headline prompt

Write some print ad headlines by combining the disadvantages and idioms.

STEP 3: OVERCOME OBJECTIONS

The customer perspective prompt

You're a person who knows about [Product/Service] but you still [Objection]. Explain why you're doing that. Use bullet points. Write like a human.

The higher cause prompt

What is the impact of [Product/Service] on [Higher Cause]?

The visual description prompt

Can you describe a photograph of a [Problem]?

The conflict headline prompt

Write some print ad headlines by combining an [Objection] with [Higher Cause].

BONUS: BEFORE/AFTER FINISHER

The before/after inspiration prompt

What before and after comparison could underline [Product/Service] benefit?

The rhyme finisher prompt

Write a rhymed poem about this.

Generation time: 15 minutes for complete ad campaign. Time to polish and deploy: 30 minutes.

That's it, my fellow outliers!

Yours 'helping you work less and earn more with AI' Vijay peduru 🦸‍♂️