Scan time: 2-3 min / Read time: 5-7 min
Hey rebel solopreneurs 🦸♀️🦸♂️
You have valuable templates. Years of experience. Proven frameworks.
You share them on social. Nobody cares.
Here's the problem: You're explaining your expertise.
What works? The "Secret Templates" hook. Package your knowledge as mystery. Make people beg to know more.
⚡️ Why this works
You can't just post your templates and expect engagement.
Without a hook? Your expertise gets scrolled past. Ignored. Lost in the feed.
You spent years figuring this stuff out. But if nobody stops to read it, what's the point?
Here's the thing:
Your templates are like a treasure map.
Most creators hand over the whole map upfront. "Here's every step I use for X..."
Readers glance. "Interesting."
Keep scrolling.
But what if you showed just the X that marks the spot?
"I've used this approach for 4 years. Generated 2,000 results. Want to know a secret? I use the same 5 templates every time."
Now readers stop. "Wait, which 5? I need those!"
That's the "Secret Templates" hook.
It's a fill-in-the-blank formula:
Establish credibility (I've done this, got these results)
Create mystery (want to know a secret?)
Tease the templates (I use the same X templates)
You're not hiding knowledge. You're packaging it as insider intel people want.
Turns out, templates packaged as secrets get 10x more engagement than templates explained upfront. BAM.
Let's see how Jordan figured this out:
🔥 Get better results with context setup. Setup in 5 minutes | Download sample
Jordan is a newsletter writer. Posts frameworks and templates every week.
But here's the problem.
After 8 months and 34 newsletters, Jordan had solid stuff. The 5-step framework for content planning. The 3-part structure for hooks. Real templates from actual testing.
Shared them on social. "Here's my 5-step framework for content planning..."
12 likes. Zero comments asking for details.
Tried different templates. "Here's how I structure hooks..."
Same result. Crickets.
3 hours per post writing detailed breakdowns of each framework.
Engagement? Dead.
Jordan was tired of proven templates getting ignored while vague motivational quotes went viral.
Then Jordan found something. An article from creators who'd gotten 1.3 million views on a single hook.
A formula called "The Secret Templates Hook."
It explained exactly why sharing templates upfront kills engagement. And how to package them as curiosity-drivers instead in under 3 minutes.
Jordan decided to follow these steps:
Step 1: Learn the hook structure Step 2: Generate hooks automatically
🎯 Step 1: Jordan learns the "Secret Templates" hook structure
Jordan opened the article.
Read through it. The structure was dead simple:
The "Secret Templates" Hook Formula:
I started [credible experience] in [year].
Since then, I've [big accomplishment 1] and [big accomplishment 2].
Want to know a secret?
I (pretty much) use the same [number] [type] templates every time.
Clean. But Jordan didn't know how to fill it.
"Should I say 'I started writing newsletters' or 'I started creating frameworks'?
Should I mention the 8 months or the 34 newsletters?
What counts as a big accomplishment?
How do I make it sound credible without bragging?"
Tried writing one version. Delete.
Tried another angle. Delete.
20 minutes of staring at the blank page. Still hadn't written a hook that felt right.
The problem? Jordan could see the structure but didn't know how to apply it to a specific topic without overthinking every word.
But wait. If Jordan could just input the topic details and get the hook auto-generated following this exact structure, that would solve it.
Here's what Jordan tried:
The secret templates hook generator prompt:
I am going to train you to write a "Secret Template" short-form hook (280 characters or less).
I will give you a topic that I have credible experience with and you will write a "Secret Template" hook following the structure below.
You MUST follow the format precisely to capture imagination, establish credibility, and create curiosity.
---
STRUCTURE:
I started {Credible Experience} in {Year}.
Since then, I've {Big Accomplishment 1} and {Big Accomplishment 2}.
Want to know a secret?
I (pretty much) use the same {Number} {Type} templates every time.
---
EXAMPLE:
I started writing threads on Twitter in 2019.
Since then, I've written more than 200 threads and accumulated over 50,000,000 views on Twitter alone.
Want to know a secret?
I (pretty much) use the same 7 thread templates every time.
---
Follow the structure precisely. Establish credibility first, then create curiosity with the template tease.
Are you ready for my topic?
---
INPUT:
<INPUT>
**Required:**
Topic/area of expertise: {INSERT your topic e.g., "email marketing for coaches"}
Year you started: {INSERT year e.g., 2020}
Big accomplishment 1: {INSERT achievement e.g., "built a 5,000 person list"}
Big accomplishment 2: {INSERT achievement e.g., "generated $50K in sales"}
Number of templates: {INSERT number e.g., 5}
Type of templates: {INSERT type e.g., "email", "subject line", "content"}
**Optional (skip if you've done context setup):**
Target audience: {INSERT if not in context e.g., "fitness coaches"}
Content platform: {INSERT if specific e.g., "Twitter", "LinkedIn", "Newsletter"}
</INPUT>
The AI sidekick returned a perfectly formatted hook:
"I started writing newsletter breakdowns in 2023.
Since then, I've published 34 frameworks and helped 800+ readers implement them.
Want to know a secret?
I (pretty much) use the same 5 content structure templates every time."
Jordan read it. Perfect.
Credibility established (34 frameworks, 800+ readers). Mystery created (want to know a secret?). Templates teased (same 5 templates).
No overthinking. No deleting. Just fill in your topic details and the "Secret Templates" formula handles the rest.
Completion moment: Jordan had the exact hook structure that turns any expertise into curiosity-driven posts.
📊 Jordan's results after 3 weeks
Before:
Time per hook: 20+ minutes of overthinking
Engagement: 12 likes average
Comments asking "which templates?": 0
After:
Time per hook: 90 seconds
Engagement: 120+ likes average
Comments asking "which templates?": 15-30 per post
Jordan's process now:
Pick this week's template to share (2 minutes)
Fill in the "Secret Templates" hook prompt (3 minutes)
AI sidekick generates hook following the formula (60 seconds)
Add the actual templates in the post body (5 minutes)
Post and respond to comments asking for more details (5 minutes)
Total time: 16 minutes per post. Not 3 hours explaining templates that get ignored.
Jordan's AI sidekick handles the "Secret Templates" hook structure automatically in under 2 minutes.
Bingo.
🧩 Your turn
Copy the prompt into your AI sidekick.
Fill in your expertise area, accomplishments, and number of templates you use.
Your AI sidekick generates the "Secret Templates" hook automatically. Then you add your actual templates in the body of the post.
Generation time: 60 seconds. Time to post: 3 minutes.
That's it, my fellow outliers!
Yours 'making AI work intelligently while you sleep' Vijay peduru 🦸♂️