- $100M Club
- Posts
- Stop searching for your voice and build it
Stop searching for your voice and build it
See your voice formula in seconds

Scan time: 2-3 min / Read time: 4-5 min
Hey rebel solopreneurs 🦸♂️🦸♀️
Most content creators waste hours trying to "find their voice."
Smart ones build it in minutes using the 5-archetype framework.
☁️ Why this works
Your writing voice needs consistency.
Without it? Your audience doesn't know what to expect. Some posts feel like you. Others feel off. Engagement tanks.
Manually figuring out your voice? Months of trial and error. Maybe years.
Here's the thing:
Your voice is like a recipe.
Most people think they need to discover some magical ingredient. The one thing that makes their food unique.
But professional chefs know better.
They mix specific ingredients in specific ratios. Salt. Acid. Fat. Heat. Sweet.
Same dish. Different ratios. Completely different taste.
Writing works the same way.
You have 5 voice archetypes. Storyteller. Opinionator. Fact Presenter. Frameworker. F-Bomber.
Your "voice"? Just your personal mix of these 5.
Once you know your mix? You replicate it every time. Readers recognize you instantly.
Turns out, you don't find your voice. You create it. Bingo.
Let's see how Maya figured this out:
🧠 Get better results with context setup. Setup in 5 minutes → | Download sample →
Maya is a newsletter writer. Publishes twice a week.
But here's her problem.
After 6 months and 48 newsletters, Maya still couldn't explain what made her voice different. Some weeks felt natural. Other weeks felt forced.
Read back through old issues. One sounded storytelling-heavy. Another was all frameworks. The next was pure opinion.
Which one was "her"? No clue.
Engagement was all over the place. Some newsletters got 200 opens. Others got 50.
Maya was tired of not knowing what actually worked.
Then Maya found something. A principle from someone who'd ghostwritten for hundreds of personalities.
A concept called "The 5 Voice Archetypes."
Changed everything.
Maya decided to follow these steps:
Step 1: Analyze top content for voice patterns Step 2: Rewrite any text in 5 different voices
📊 Step 1: Maya analyzed her voice mix
Maya opened her newsletter analytics. Sorted by highest engagement.
Top 5 newsletters staring back.
Read the first one. Then the second. The third.
Should she count story moments? Track framework sections? Look for opinion statements?
30 minutes reading. Still couldn't see the pattern.
The problem? Maya couldn't objectively measure which archetypes showed up in her writing. She just knew some issues "felt better."
But wait.
If Maya could see the exact breakdown of each archetype in her top content, she'd know her winning formula.
Here's what she tried:
The prompt needed just her best-performing content. From there, it would analyze every sentence for the 5 archetypes and return her personal "voice mix" as percentages. Maya could see exactly which combinations her readers loved.
The voice analyzer prompt:
You are my personal "writing voice analyzer."
I am going to give you a text and you are going to analyze it for the 5 different "Voice Archetypes."
Here are the 5 Voice Archetypes:
1. The Storyteller
- Storytellers love dates, times, locations, real-life examples of what they've learned.
- For example: "In 1999…," "The first time I…," "A few years ago…," etc.
2. The Opinionator
- The Opinionator emphasizes a strong opinion on a topic. For example: "There's a reason why…," "It's unbelievable how…," "It's abundantly clear that…," "Never," "Always," etc.
- Opinionators use adverbs to add emphasis in their writing. For example: "Really," "Rarely," "Honestly," etc.
3. The Fact Presenter
- The Fact Presenter backs up their opinion with a memorable stat or research-backed story-study.
- For example: "Stats," "Studies," "Research papers," "Surveys," etc.
4. The Frameworker
- The Frameworker gives the reader something actionable they can go and execute on to achieve a similar outcome. They think carefully about how to move readers from point A to point B. Frameworkers name their frameworks.
- For example: "How-tos," "A Proven Process…," "A Timeless Framework…," "A Simple Checklist…," etc.
5. The F-Bomber
- F-Bombers are abrasive. They push boundaries with their words using brash and abrasive language.
- For example: Cursing, Ranting, Sarcasm, etc.
---
Here are the steps:
1. You will ask me for the text.
2. Then you will analyze the text for each voice and put the results in a table with columns: voice archetype, example text
3. Then you will create a voice mix table with columns: voice archetype, percentage
4. And finally you will describe the voice mix of the writer.
Are you ready for the text?
---
INPUT:
[Paste your top-performing content here]
The AI sidekick returned Maya's voice breakdown in two tables.
First table showed examples of each archetype found in the text.
Second table showed the percentages:
Frameworker: 40%
Opinionator: 30%
Storyteller: 20%
Fact Presenter: 10%
F-Bomber: 0%
Then a summary: "This writer leads with actionable frameworks, backs them with strong opinions, and uses personal stories for connection. Minimal reliance on data or aggressive language."
Maya ran this on her top 5 newsletters.
Same pattern every time. 40% framework. 30% opinion. 20% story.
Not bad.
Completion moment: Maya knew exactly what her readers wanted—frameworks with opinion and story, not pure facts or aggressive tone.
🎨 Step 2: Maya rewrote content in all 5 voices
Maya had her winning formula. But she wanted to practice each archetype.
Opened a draft sentence. "Most creators waste time on content that doesn't convert."
Tried rewriting it as pure story. Typed: "In 2019, I wasted 6 months..." Delete.
Tried as fact presenter. Typed: "73% of content creators report..." Delete.
Which archetype was this? How would each one say it differently?
20 minutes rewriting. Five versions written. Still couldn't clearly see the differences.
The problem? Maya couldn't quickly transform one sentence into 5 distinct archetype examples side by side.
But if Maya could see the exact same sentence rewritten in all 5 voices, she'd train her brain to recognize and write in each one.
Here's what worked:
The prompt needed just one sentence or paragraph. From there, it would rewrite that exact text in all 5 archetypes and return them in a table. Maya could see the differences instantly and practice any voice she wanted.
The voice mixer prompt:
You are my personal "writing voice mixer."
I am going to give you some text. Then you are going to rewrite it in 5 different "voice archetypes."
1. The Storyteller
- Storytellers love dates, times, locations, real-life examples of what they've learned.
- For example: "In 1999…," "The first time I…," "A few years ago…," etc.
2. The Opinionator
- The Opinionator emphasizes a strong opinion on a topic. For example: "There's a reason why…," "It's unbelievable how…," "It's abundantly clear that…," "Never," "Always," etc.
- Opinionators use adverbs to add emphasis in their writing. For example: "Really," "Rarely," "Honestly," etc.
3. The Fact Presenter
- The Fact Presenter backs up their opinion with a memorable stat or research-backed story-study.
- For example: "Stats," "Studies," "Research papers," "Surveys," etc.
4. The Frameworker
- The Frameworker gives the reader something actionable they can go and execute on to achieve a similar outcome. They think carefully about how to move readers from point A to point B. Frameworkers name their frameworks.
- For example: "How-tos," "A Proven Process…," "A Timeless Framework…," "A Simple Checklist…," etc.
5. The F-Bomber
- F-Bombers are abrasive. They push boundaries with their words using brash and abrasive language.
- For example: Cursing, Ranting, Sarcasm, etc.
---
Here are the steps:
1. You will ask me for the text.
2. Then you will rewrite the sentence in each voice.
3. And finally you will store the output in a table.
Here is the table output:
- Column headers: voice, rewritten sentence
- Rows: each of the voices I listed
- The first row should be the original voice.
- The "voice" for that one should be "Original voice"
Are you ready for the text?
---
INPUT:
[Paste the text you want rewritten here]
The AI sidekick returned a table with 6 rows.
Original voice, then all 5 archetype rewrites:
Storyteller version used specific dates and personal examples
Opinionator version emphasized conviction with "always" and "never"
Fact Presenter version added statistics and research
Frameworker version turned it into actionable steps
F-Bomber version used aggressive, punchy language
Maya could see her sentence transformed 5 different ways in 10 seconds.
She tested it on 10 more sentences. Every time, the table came back showing the distinct voice of each archetype.
Completion moment: Maya could now practice any voice she wanted and maintain her winning 40-30-20 mix in every newsletter.
📈 Maya's results after 2 months
Before:
Voice mix: Unknown (random each week)
Newsletter engagement: 50-200 opens (inconsistent)
Time to find "voice": Hours of guessing per issue
After:
Voice mix: 40% Framework, 30% Opinion, 20% Story (consistent)
Newsletter engagement: 180-220 opens (predictable)
Time to replicate voice: 2 minutes per issue
Her process now:
Analyze top content once (5 minutes)
Write using proven 40-30-20 formula (natural now)
Test variations when needed (30 seconds)
Publish with consistent voice
Total time to discover voice: 5 minutes. Not 6 months.
Her AI sidekick handles voice analysis and variation generation in seconds.
🥡 Your turn
Copy both prompts into your AI sidekick. Run them in the same chat.
Paste your top 3-5 pieces of content into Prompt 1. Your AI sidekick analyzes each one for the 5 archetypes and returns your personal voice mix as percentages.
Then Prompt 2 lets you practice. Paste any sentence and see it rewritten in all 5 voices instantly.
Generation time: 20 seconds total. Time to master your voice: 5 minutes.
That's it, my fellow outliers!
Yours 'proving you don't need a team to build something big' Vijay peduru 🦸♀️